Challenge
Fruit bruising and condensation during packhouse handling increased returns and markdowns; plastic punnets were unpopular with sustainability-conscious buyers.
Solution
GB Packaging supplied ventilated moulded‑pulp punnets and corrugated stackable trays with moisture‑control liners, and optimized punnet dimensions to match existing lines, eliminating the need for extra cushioning.
Results
Bruising rates fell 40%, on-shelf shelf-life extended by 2–3 days for delicate fruit, and the grower achieved a 22% reduction in post‑harvest waste. Retail partners accepted the new packs with minimal re-shelving changes.
“The new punnets cut waste and kept our fruit looking better for longer — simple, effective change.”
